Broadway's upcoming revival of Jason Robert Brown and Alfred Uhry's Parade is reportedly a hot ticket, but newly announced rush, standing room, and digital lottery programs will put tickets as cheap as $45 in theatregoers hands. With Ben Platt and Micaela Diamond leading the cast, the production is set to begin performances at the Bernard B. Jacobs Theatre February 21 ahead of a March 16 opening night.
Rush tickets will be available on the day of each performance in-person at the Jacobs box office, which opens at 10 AM Tuesday through Saturday and noon on Sundays. Subject to availability, the $45 tickets are limited to two per person.
The box office will also offer $45 standing room tickets for sold-out performances, also limited to two pickets per person and subject to availability.
You will also be able to enter a digital lottery for $45 tickets, with entries opening at midnight the day before each performance and winners drawn at 10 AM ET and 3 PM ET the day of the show. Winners will be able to purchase up to two tickets for $45 each. To enter, visit Rush.Telecharge.com.
The new production comes to Broadway following a 2022 run at New York City Center. The Broadway bow will feature much of the City Center cast, including Platt and Diamond as Leo and Lucille Frank, respectively. Also returning from the City Center run are Alex Joseph Grayson as Jim Conley, Sean Allan Krill as Governor Slaton, Paul Alexander Nolan as Hugh Dorsey, Jay Armstrong Johnson as Britt Craig, Courtnee Carter as Angela, Eddie Cooper as Newt Lee, Erin Rose Doyle as Mary Phagan, Manoel Felciano as Tom Watson, Danielle Lee Greaves as Minnie McKnight, Douglas Lyons as Riley, Florrie Bagel as Nurse, Max Chernin as Mr. Turner, Christopher Gurr as Luther Rosser/Mr. Peavy, Ashlyn Maddox as Monteen and Others, Sophia Manicone as Iola Stover, William Michals as Detective Starnes, and Jackson Teeley as Officer Ivey.
New to the company for the Broadway bow are Jake Pederson as Frankie Epps, Kelli Barrett as Mrs. Phagan, Emily Rose DeMartino as Essie and others, Beth Kirkpatrick as Nina Formby, and Charlie Webb as Young Soldier. Rounding out the company as swings are Harry Bouvy, Tanner Callicutt, Bailee Endebrock, Caroline Fairweather, Prentiss E. Mouton, and Aurelia Williams. Ryan Vona will be the standby for Leo Frank.
Parade tells the true story of Leo Frank, a Jewish man who was wrongfully accused and convicted of murdering a 13-year-old girl in Atlanta, Georgia, in 1913. It features a score by Brown and a book by Uhry.
Originally directed by Harold Prince, the musical premiered on Broadway in 1998, receiving nine Tony nominations and winning two, for its book and score. In the years since, a major revision premiered at London's Donmar Warehouse in 2007, which later played Los Angeles' Mark Taper Forum in 2009. The upcoming revival uses the revisions from the work's London premiere. The sold-out gala engagement at New York City Center ran November 1–6, 2022, with Brown conducting the orchestra. Read reviews for that run here.
Arden's creative team has largely been reunited for the Broadway bow, with music director Tom Murray, scenic designer Dane Laffrey, costume designer Susan Hilferty, lighting designer Heather Gilbert, projection designer Sven Ortel, and hair and wig designer Tom Watson set to reprise their work. Christopher Cree Grant, who choreographed the City Center run, will be joined by co-choreographer (and wife) Lauren Yalango-Grant. Newly joining the team are sound designer Jon Weston and production stage manager Justin Scribner. The production is being cast by Telsey+Co's Craig Burns, who also handled the City Center run.
Parade's Broadway run will be produced by Seaview and Ambassador Theatre Group.