Playbill PrideDay 2 of 3rd Annual Pride in Times Square, Including The Big Broadway Disco, Hits the Theatre District June 29
The free weekend-long event from Playbill and The Times Square Alliance features a host of performances from Broadway favorites.
By
Logan Culwell-Block
June 29, 2024
Pride in Times Square is officially back for its third year! The weekend-long event, presented by Playbill and the Times Square Alliance, invites theatre fans to the heart of Broadway to celebrate Pride alongside some of their favorite stage stars. This year's event, free to the public, includes performances from Broadway favorites, a nighttime disco dance party, and more.
The weekend will close June 30 as the Playbill Pride Float returns to the NYC Pride March, with supporting partner Heritage of Pride. Double-decker buses from some of the Pride in Times Square sponsors will also get in on the fun, helping to make 2024 NYC Pride extra special.
The June 29 festivities begin with a celebration of the NYC Summer Youth Employment Program at 11 AM, presented by SUMMIT One Vanderbilt. The program was launched to connect young people who identify as LGBTQIA+ with supportive, welcoming paid summer jobs and career experiences. This event will feature performances from Britney with Lesley Salinas and Kai Santiago Alli, Genisys-Exodus, Brandy Light, Elle Prado, and Tormenta.
Next up at 11:45 AM will be the National LGBT Chamber of Commerce, which is again teaming with Grubhub to offer grants to NYC-based LGBTQIA+ and allied bars and restaurants. This year's recipients will be recognized on stage at this event.
Beginning at 2:30 PM, ViiV Healthcare will present Celebrate You!, featuring a lineup of proudly queer talent celebrating and supporting queens everywhere. The roster includes RuPaul's Drag Race stars Yuhua Hamasaki, Peppermint, Jan Sport, and Scarlet Envy, along with TikTok sensation Gioconda.
And starting at 5:15 PM is the return of one of Pride in Times Square's most eagerly anticipated events, the Big Broadway Disco. Get out your best bell bottoms and point the lights at the mirror ball as we dance the night away to classic and contemporary Broadway songs and performances, all with a special disco flare. Joining this dance-filled celebration are host Bryan Campione, DJ Mike Borowski, Jay Armstrong Johnson, Eric Michael Krop, Tracy McDowell, Galyana Castillo, Madge, Darius Anthony Harper, Anne Fraser Thomas, Marti Cummings, Grant Evan, Bianca De Sarro, Kristen Plati, Karley Wasaff, King Queen, Ernest Terrelle Williams, and Paris L’Hommie. Specialty dancers are supported by PJ Adzima, and the fabulous wardrobe is by DW.
The event is part of Playbill's LGBTQIA+ Pride celebration throughout the entire month of June, which sees the iconic yellow Playbill logo change to a Pride rainbow on programs handed out on Broadway and at major theatres nationwide.
Past Pride in Times Square events have seen nearly 800,000 attendees, with social media coverage attracting more than 1 million impressions. The 2023 Pride March was attended by a staggering 2.4 million people. The third annual Pride in Times Square is presented by ViiV Healthcare and NYC Pride, with additional support from SUMMIT One Vanderbilt, The National LGBT Chamber of Commerce, The Mayor's Office of Media and Entertainment, and MOTTO by Hilton NYC Times Square.